From Petal to Perfume
The Magnolia within Nina Ricci
Magnolia exudes a fresh, luminous floral scent, enhanced by centuries-old expertise that reveals its olfactory heart. We invite you to immerse yourself in the soul of this living flower, from harvest to bottle.

A majestic flower, signature of Vénus de Nina Ricci
Magnolia alba, also known as white champaca, is a hybrid of Magnolia champaca and Magnolia montana. Blooming for millions of years, it is one of the oldest plants in the world. Native to Asia and America, it symbolizes both longevity and transience.
In the Vénus de Nina Ricci perfume, this flower becomes a signature. The magnolia flower is a true emblem of femininity.


The expertise behind a unique extraction process
For this grand Floral Chypre fragrance, an exclusive extraction method was developed to isolate the most precious facets of magnolia and magnify its essence.
This unique process reveals the purity and signature of the flower in an unprecedented olfactory expression, designed exclusively for Vénus de Nina Ricci.

The white flower:
an olfactory icon with many faces
For the House, the choice of a flower is never random. We select it not only for its fragrance, but also for what it evokes: a story, an emotion, a state of mind.
The carnation in L’Air du Temps, or the orange blossom in Nina le Parfum, each tell a unique facet of femininity. Like the magnolia in Vénus de Nina Ricci, these white flowers become powerful symbols, chosen to reflect the soul of each olfactory creation.